Rachel Pick

With once-dependable social platforms currently in a state of flux, the need to understand how to talk to your audience is more crucial than ever. Where is your target audience getting their information? What types of content are they most interested in engaging with? How can you stay one step ahead of the constant changes in consumer habits, and craft a brand voice they’ll relate to?

As someone who has spent close to a decade in social and audience development, I can help you answer those questions. No function of an organization lives closer to the audience than social, and my experience has made me an expert at identifying target audiences, figuring out where they "live" online, and learning to speak to them in language they understand. My expertise ranges from aerial-view campaign strategy and brand storytelling, to execution of impactful editorial content and dynamic social copy.